Why ‘Girl Math’ Won’t Let You Shop Sustainably

Girl Math, the latest trend aims to reframe the narrative around luxury indulgences while it can refrain from sustainable shopping. 

The newest trend gaining traction on TikTok is the ‘Girl Math’ phenomenon in the realm of personal finance. It dissects the cost of an item into its price per wear. Take a high-end handbag used daily throughout the year — its expense dwindles to just a few dollars per wear.

On another note, snagging discounted items isn’t just about saving money; the surplus amount can be deemed as bonus funds, ripe for allocation elsewhere. This tactic shines when dealing with a lavish purchase that lacks immediate justification.

The advice from most specialists is to approach significant expenses with increased thoughtfulness, and this is where the concept of ‘girl math’ can prove to be quite valuable. Taking into account the frequency of an item’s use or wear assists in soothing the emotional aspect of decision-making and activating the logical facet of your mind.

Why It’s going viral?

Personal finance is all about managing your hard-earned cash in a way that makes your life better. It’s not just about budgeting (though that’s a big part of it), it’s also about setting goals. Like, that dream vacation or owning a home someday? Personal finance helps you get there.

And hey, emergencies happen, right? Car breaking down, unexpected medical bills — they love to show up uninvited. Good personal finance habits act like your financial safety net, so you’re not caught off guard.

Plus, it’s like a fitness routine for your wallet. You exercise your money-smarts muscles, making sure you’re spending wisely, saving for the future, and investing for growth. 

Why Sustainable Shopping is important?

See, when you buy sustainably, you’re saying ‘No Thanks’ to the fast fashion frenzy and supporting companies that care about the environment. Sure, it might cost a bit more upfront, but think of it as a down payment on a healthier Earth. You’re voting with your wallet for cleaner production methods, fair wages, and a reduced carbon footprint.

And guess what? It’s a ripple effect. When more folks hop on the sustainable shopping train, companies notice and start making changes. Prices can come down eventually, and you’re part of that change.

Sustainable products are often built to last, so you’re not tossing stuff out every few months. That saves you money in the long run, even if the initial hit feels a tad pricier.


‘Girl math’ represents the most recent manifestation of our attempts to logically justify financial actions that deep down, we acknowledge aren’t wise.

The calculations frequently don’t align with the idea of indulging in high-end luxury items. While jewelry and watches might retain their value, the majority of other goods tend to lose value over time.

In a nutshell, sustainable shopping might stretch your budget a smidge, but the bigger picture? It’s a world with cleaner oceans, happier workers, and a greener tomorrow. Totally worth it.

The Disposal Company is on a mission to transform India’s approach to sustainability, offering an innovative platform that allows brands to go plastic-neutral and carbon-neutral. Discover more here.

Mousona Poddar

A passionate Content Writer who helps to scale your business by words with excellent research skills.

Related Articles

Back to top button